This is because Google is in a advantageous position of owning the data that allow Software 2.0. According to what you say, there would be less viable ways for communities to cooperate, because indeed writing in the “weight language” is the equivalent of disassembling executables in the 80s and 90s and very (very)+ hard.
Of course, Software 2.0 would not be possible without the number one ingredient, data, as much as it was impossible to write fast programs without assembly.